DEEP DIVE: HOW LUANN BEGANN


Evans family in Burbank with young Greg, his parents, and brother Mike who is age 12
The Evans family, 1954, Burbank, CA. I had a very traditional upbringing. Dad was an electrician, mom was a housewife and my brother was Mr. Athlete. My mom’s unfulfilled dream was to be a Rockette or a Ginger Rogers and she tried to get me into show biz. I took piano, tap, even did a photo shoot for acting gigs, wearing this snappy white suit. But my passion wasn’t tapping. It was ‘tooning.

UFS was the “Peanuts” syndicate and I longed to be with them (and Schulz). This 1984 rejection letter is interesting in three ways. One, the editor actually took time to write a personal assessment. Two, UFS also passed on “Calvin And Hobbes” (I wonder if Watterson got a similar rejection?) And three, after I signed with another syndicate, UFS decided 12 years later that LUANN was okay and acquired the rights.

Around three years prior to LUANN, here’s me, Betty, Gary, Karen and Maxwel, an R-C robot I owned and operated, making our living by entertaining at the San Diego Zoo. California State Fair and hundreds of parties and corporate events. I retired him once LUANN took off.

An honest-to-goodness Comic Strip Syndication contract. Literally, a jaw-dropping day in my life. Note my “drawing board” – an old door propped up on the window sill.
A month after signing the contract, the marketing people at News America Syndicate needed a promo photo to put in the sales kit they’d use to pitch LUANN to newspaper clients. Rather than the usual “Cartoonist At His Drawing Table” shot, I went to our kids’ elementary school, where my wife Betty taught, and she snapped this. Looking at these two photos I see that I apparently I owned just the one shirt.